The development of technology that exists today can make businesses conduct digital marketing strategies and buying and selling transactions on various platforms available. No exception, the application for sending Chat messages. One of them is the Telegram application.
That said, Telegram has many advantages over other online chat applications that you usually use. Because, various features in it can facilitate your work in running a business.
What Is Telegram?
Telegram originated in Russia and was introduced on August 14, 2013. The main focus of this application is the speed of messaging and its security from all aspects. So, no wonder if its users can grow rapidly from year to year. Here are some of the advantages of Telegram over other chat apps to help your business!
Some of the advantages of Telegram over other chat applications for running a business
Free and free of ads
As you know, the Telegram application can be downloaded for free through the Play Store or App Store, depending on the type of operating system of your smartphone. In addition, you will get free access forever, with no ad impressions or other fees that will be charged later.
Have Cloud and Cache Technology
Telegram has its own storage space called cloud and is accompanied by cache Technology. The existence of both features makes Telegram more efficient in storing data in the form of text, photos and videos, which are stored in the conversation history on your smartphone. So, you don’t have to worry about your smart phone memory being full. This way, you can respond to customers more quickly.
Easy When Accessed Using Other Devices
As an online messaging app, you can use Telegram on various platforms, such as Android, iOS, Windows, To Linux. In addition, its cloud technology can make it easier for you to access Telegram accounts on other media even if the smartphone is off or off. For those of you who run an online business, it will certainly be greatly helped by the ease offered by Telegram.
Channel Features
The next feature that is the advantage of Telegram is the channel feature. This channel feature is used to share information or broadcast messages to followers. For those of you who have a business and want to do digital social media marketing, this feature will certainly make it easier for you when sharing information or broadcasting messages about the latest ongoing products, services and promotions to buyers.
The links for the channels you create can also be set public to be easy to find, or vice versa, set private so that only certain people can join through your invitation and become subscribers.
Better Security System
In this day and age, the security of application user data is important. Especially if you use it for digital business. Well, Telegram offers security through end-to-end encryption as well as the use of Secure Chats that you can set up when you first start a chat. To do this, tap the three-line menu, select a new secret chat, and then select the desired contact. The existence of this feature makes you not have to worry about your Telegram account being hacked by others.
Can Accommodate More Group Members
As a group manager, especially for running digital marketing campaigns, you may find it difficult to add members because the maximum number has been exceeded. The solution, you can switch to using Telegram that has a capacity of up to 5,000 people in a group using the Super Group feature. This facility is perfect for those of you who want to create a school alumni group or a buyer group for business such as a grup telegram viral
Can change sent messages
If other apps only offer the feature of deleting messages that have already been sent, it is different from Telegram. The app can edit or edit messages you have sent to other users. To do this, just click on the message you want to change, select edit. In addition, the application also has the feature of deleting messages that have been sent.
Can share files with original or compressed size
When sending photos in other apps, the resolution and quality of the photos will decrease automatically. Meanwhile, Telegram offers different things. You can choose whether you want to send video or photo files in the original version or in the compressed version. So, you can make a choice before sending the file to another user. Telegram users can also freely send various types of files, including images, videos, PDF, ZIP, MP3, and so on.
Users can freely use stickers
In doing the business process of digital marketing, especially through sending messages online, sometimes the use of stickers is necessary to please customers. In Telegram, you can use it for free with high-quality graphics. In addition, Telegram users can also create stickers and share them with other users without having to resort to the help of third-party applications.
Has many theme features to choose from
Telegram has a choice of themes, such as default,blue, dark or day, night, and Blue Night. In fact, Telegram can already support the Dark Mode feature. Suitable for those of you who like themes with a touch of dark mode or dark mode, so that working and promoting business using this application becomes more fun and productive.
There Are Bot Features
The bot feature owned by Telegram is a program that anyone can use. This bot function can make it easier for you to do many things, including translate bots, game bots, link search bots, documents, and many others, you can also create your own Bot Telegram easily
Ability to Send Direct Messages to People
One of the best features offered in Telegram is that we can send advertisements as a direct message to any person. When ads are sent in private to each person, you are sure that your message will be read by the recipient, which is considered the main advantage of sending ads as direct messages. However, to avoid disturbing people and to get better feedback from sending ads, it is better that you send messages to people who are related to or interested in your business. One way to reach people who are appropriate target audiences for your business is to find groups that are involved in the same fields as your business. Actually, you can send messages to the members of these groups. But if you want to manually send messages to each person, it will be a difficult and time-consuming task to be done constantly and on a daily basis. You can use bulk messaging tools to do this. These tools will do this process for you automatically while simultaneously observing the Telegram limitations. One of the best tools for mass messaging is the v-User Telegram Bulk Message Sender Bot Package.
For more information, you can refer to the v-User website.
Those are some of the advantages of the Telegram application compared to other applications. By knowing the advantages that exist in Telegram, you can maximize its use to perform digital marketing strategies. Good luck!