How to Create a Winning Pinterest Profile

How to Create a Winning Pinterest Profile

Are you making among your goals for 2020 to design buymalaysianfollowers an outstanding Pinterest profile? We’ve got you covered!

Every month Pinterest attracts 300 million people who want to shop and plan ideas across a wide range of subjects.

No matter what your field setting up a high-quality Pinterest profile on the world is an extremely effective method to reach new audiences, gain attention and boost sales.

It’s very simple to accomplish! Here’s how you can create an effective Pinterest profile for 2020:

Step #1: Create a Pinterest Profile for Your Business

The creation of a powerful Pinterest account is the initial step towards creating your profile, getting followers and making sales through the platform.

If you’re planning to give the Pinterest profile a makeover or starting with a new profile, here are some suggestions to remember:

Switch to a Pinterest Business Account

If you’re interested in creating an effective strategy on Pinterest it’s time to think about the creation of an account for a Pinterest company account.

A change from a basic personal profile to the Pinterest business profile offers a wealth of extra features and benefits, and is the first move to increase your profile on Pinterest.

Here are some of the main reasons to change to an Pinterest corporate account

#1: Claim Your Website

Business accounts allow you to claim your website and social networks. This ensures that your profile photo and name appear on every Pin that you share your content. This also shows Pinterest that you’re a real and active user. This can help improve your overall position and search engine visibility!

#2: Pinterest Analytics

Business accounts also provide you with access to the built-in Analytics Dashboard which allows you to examine what your Pins are performing using various statistics. This will help you decide in determining what’s effective for your followers and what’s not!

#3: Promoted & Rich Pin

You can also promote your business using a Pinterest corporate accounts This account lets you develop promoted Pins and buyable Pins to specific groups.

Additionally, Rich Pins are a great asset for brands who want to enhance your Pinterest content. Although they are still content that is organic Rich Pins give more context to the Pin — such as the ingredients in a recipeand provide additional information directly within the Pin description.

#4: Schedule Your Pins

The process of planning as well as managing the calendar of your contents can be so much easier when you have a company account! Once you’ve got your account set up you can begin planning and scheduling your Pins directly on your desktop edition of Pinterest!

You can also use the Later Pinterest scheduler tool. This tool will allow you to maintain an ongoing publishing schedule across all of your social media platforms to plan weeks of content and add videos for on your Pinterest profile!

You can plan, schedule and publish images to Pinterest at no cost using Later Video scheduling and scheduling are included for every Later premium packages**. **

What ever your Pinterest goals, staying aware of your posting scheduling and calendar can aid in gaining more followers and boost engagement!

Think About Your Pinterest Branding

After you’ve set up your company account, you’re now ready to consider how you can use your Pinterest branding!

Make sure that your Pinterest profile appear and feel as seamless as you can by using the same logo, image or branding scheme across all of your social media accounts. This helps increase your recognition so that Pinners are able to find you on Pinterest!

Make Your Pinterest Profile Search-friendly

While having the identical name across your social networks helps maintain consistency The real advantage is that having the same name can make your Pinterest site more easily searchable.

When users are searching for your site or your social channels on Google or other search engines, your Pinterest page will more likely to pop higher in the results, giving you an edge on the results page for search results!

The Glossier Pinterest account uses this best practice and has more than 10 million monthly views!

TIP A tip for smaller company and you want to enhance your presence on Pinterest the best method is to include an horizontal bar “|” followed by an accompanying description.

This can improve the ability to search for your profile because your name contains keywords!

Take a look at this excellent illustration of a solid example KJ and Co.:

Build Out Your Pinterest Bio

When it comes to your bio, some great guidelines to follow is to make it concise, mission-driven and incorporate keywords.

It is possible to utilize in the opening sentence describe your business’s identity, or what you do, by using keywords strategically that Pinterest users could be searching for.

If you’re looking to give your site a individuality, you could create a catchy phrase or quote within the second sentence, but leave the first sentence for keywords.

This is the place, Create & Cultivate uses their bio to describe their mission and who they are. they do:

Consider Having a Branded Hashtag for Pinterest

It’s an excellent idea to include your tagline in your bio. For instance, the outdoor mega-brand REI:

It’s not just a possibility to combine both your Instagram or Pinterest strategy with the same hashtag, but it also gives an opportunity to create a community on the platform.

By using a hashtag that is branded that your followers are able to search, follow , and interact using the hashtag since they know precisely what is expected when they follow it. For instance REI’s #OptOutside is the great hashtag for showcasing its adventurous side with the content.

If you’re not already making use of a brand-specific hashtag on your social mediaplatforms, you should start today! Learn all you should know about a hashtag that is specifically designed for Instagram — and a lot of that knowledge can be incorporated into Pinterest marketing! Pinterest marketing!

ENGAGEMENT PROMOTING TIPS: A call-to action in your bio can be a great idea! Making a CTA on your profile is an excellent method of telling your prospective users what they can expect and also make your Pinterest account apart from other social networks.

Read Later’s Beginner’s Guide for Using Pinterest for Business for additional ideas on how you can create your profile and sign up with Later to begin using the scheduling feature on Pinterest!

Step #2: Start Following Accounts From Your Pinterest Profile

As with Instagram the people follows you on Pinterest is vital!

Not just the “following” list a direct reflection of your personality and your personality, but it’s also a major factor to how you appear on Pinners recommended board and profile to be following. Being a good follower can get you in the right people Make sure to choose carefully!

The LARABAR “community” is comprised of like-minded brands, and even rivals:

When you follow profiles that are similar to your own -or join them in your own community, your Pins will likely be included on your followers recommended Pins.

Apart from following people that are like you It’s also a good idea to follow influential people and celebrities or people who are in sync with your business, and be strong supporters, or regular followers to your blog content.

If for example, you come across a profile that has amassed the kind of followers you’d like to have for yourself, then go ahead and follow them. You can check out the people they’re following!

Step #3: Create Boards for Your Pinterest Profile

When creating for your Pinterest boards, you’ll should design them in a planned manner and vary them!

Consider having a number of distinct boards, each with an identifiable category and name. It is then time to fill them with amazing pictures (both ones of yours and Repins from other people) to create an excellent source for your users.

Use strategically chosen keywords when you name your boards. They’ll have a major impact on the SEO of your board.

Everyone is enthralled by a cute board name, but you should not be “cute” without dimension -do not use the terms: “Yummy!” or “Fashion.”

The Everygirl’s names on the board are great examples, including the most strategic names, including “Winter Essentials,” “French Fashion,” and “Get Fit.”

In the next step, you’ll need to create good descriptions for your boards that are strategically aligned with the names of your boards.

Ellen DeGeneres’s blog from the holiday season The board titled “Ellen’s Gift Ideas” has an informative description that includes great keyword phrases: “t’s better to give rather than give than to. This is why I created this list of festive presents for the holidays. There’s something you can present the most special people who are important to you.”

If you’re looking to get Pinners to buy your items on Pinterest it’s okay to set up boards that blend the products you sell along with greater “inspirational” imagery.

Making boards like this one is the best strategy since they’re visually fascinating well-curated and aren’t too slick (i.e. they’re natural and have higher value).

After you’ve created your amazing new boards, you’ll need to organize them in a proper way Make sure you place your content on one of the boards that is most appropriate to ensure that Pinterest can distribute it the best way possible.

In the final step, you should add an image of the cover for each board that is visually appealing and tells the story you’re trying to tell!

TIP FOR LASTING TIME Make a secret board only you and your friends can access! When you browse your feed and browse different profiles during the day you can add pins to the board to save them to use future. If you ever need to add more content, go back to your secret board to browse and then post Pins to your boards that are public.

Take a look at Later’s Ultimate Handbook of Pinterest Marketing for additional Pinterest board ideas, as well as many other suggestions.

Step #4: Create Pins for Your Pinterest Profile

Get the Perfect Pin Dimensions

The first step is to ensure that your photo fits the 2:3 ratio which is 600×900 pixels. This is the ideal size!

It is important to remember that vertically extended images are no longer effective on Pinterest because the platform could show these images less prominently on your page.

Away luggage utilizes the ratio of 2:3 for the majority of their pins:

Users of Pinterest are always seeking inspiration and ideas for solving problems, or on how to make something work. Due to this, pictures which incorporate products into the context of their surroundings are the most effective.

At Later, we prefer to include a mix of photos of both product and lifestyle photos on the boards on our Pinterest boards:

Create Pin Descriptions

The next step is to nail your Pin descriptions These are crucial for determining your pins!

Include an effective call-to-action in your descriptions. This can increase click-throughs and increase the engagement of your Pin. A good example of a call-to action is, “For more Whole30 recipes like this one, visit our site!”

It is also possible to include up to 20 hashtags in your description, too. Make use of this feature in your favor!

Finally, you’ll need to add discoverable keywords you’ve gathered through the keyword research. Here’s how:

Enter a search term on Pinterest that is in connection to what Pin you’re about to post such as, “Travel Thailand.”

When you have entered your search After pressing enter, take a look at the list of suggested keywords below the search bar for a way to refine your search more.

Include these keywords in your description of your Pins! Use multi-word phrases instead of simple words. There’s plenty of competition for generic search terms, so if you use long-form keywords such as “travel Thailand packing tips” you could get more attention since the competition is lower.

Give Pinterest Videos a Go

Did you know that you can also pin video clips from YouTube, Instagram, and TikTok? To make you Pinterest account more impact make an “video playlist” board filled with your own personal videos or your favorite videos from others, such as Tasty:

Uploading your videos to Pinterest is a fantastic method to promote your other platforms and bring more people to these platforms!

In addition, you are able to communicate more information using Pinterest videos rather than static images, for example, an instructional video or mini-workshop. Videos also improve the retention of your viewers since you’ll be able to keep them engaged to your posts for longer.

Plan pins (and Video Pins!) with Later to create the perfect publishing strategy!

Strategically Pin to Pinterest Boards

If you are aware that the Pin is applicable to multiple boards ensure you apply it to the particular board it is most relevant to by keywords.

If we use as our “travel Thailand” example from above, pin any content relevant to the key word first on the “Thailand Travel” board before any other. This is the data Pinterest will prioritize in the feed and search algorithm!

Then, you could look at including it on other boards you have such as “South-East Asia Travel”, “Island Hopping”, “Budget Travel” and so on.

Use Text Overlays

It doesn’t matter if it’s a picture that opens to a guide to travel or the steps-by-step workout routine text overlays always perform well on Pinterest.

For your descriptions, make sure to use powerful keywords for your overlay text. And ensure you select appropriate, high-quality photos which link to your website or a related post on your website, such as Brydie.

With the help of apps such as Over and Canva It’s a breeze to add text to your photos. Simply use one of their pre-designed templates to start Upload your photos as well as your font that you have branded, and you’ll have your own brand-new Pins to share on your feed!

Step #5: Pin +5 Pins Per Day When Starting Out

In order to start getting your Pinterest profile up and running, we suggest posting at minimum 5 Pins each day. Each day for two weeks will fill your profile with 70 pins, which means there won’t be any blank spaces for your visitors to sees your account and board.

If you are the Pinner visits your profile, you need to provide enough content to draw their attention and encourage them to follow you. If they can see that your profile is active on Pinterest and follow you, they’ll naturally follow!

The wisest advice is to do not pin all five new Pins all at once. Spread them out throughout the day to maximize your Pinterest smart feed.

Pinterest states “Consistent continuous activity is the most effective way to create a loyal audience on Pinterest. Your Pins will reach a greater number of people in time, and you’ll see the results over time.”

The easiest method to do this is to use an application for scheduling like Later! Plan your schedule, make a schedule, and then automatically publish every piece of Pinterest contents for the week or day ahead! Join now and it’s completely free!

Step #6: Actively Engage on Pinterest

With all the motivation to look around, it’s difficult to keep in mind it’s Pinterest truly is a social network!

Repins, comments, and click-throughs can be a huge help when you’re trying to increase the number of followers on your personal Pinterest profile.

Don’t be shy about engaging with other material, and responding to other people’s comments!

Additionally is it is important to note that the “Tried this Pin” feature is an important indicator for the users of Pinterest or other customers of the final worth in the Pinned content. In your description to use this “tried it” option on your pin for an additional increase in exposure.

Voila! Now you’re ready to build your business or brand by creating a an impressive Pinterest account.

While the process Click Here of setting up an Pinterest strategy can seem overwhelming initially, simply following these six steps will help your number of followers grow as well as generating sales and increasing traffic to your site!